Making Money by Mowing Lawns: Tips and Tricks
Mowing lawns is a great way to earn some extra cash. And if you’re good at it, you can turn it into a full-time job. With the right marketing and business approach, mowing lawns can be a lucrative business. Here are some tips and tricks to help you make the most out of your lawn mowing business.
1. Quality Equipment
First things first, you will need quality equipment. The right lawn mower will make all the difference in the world. You want something that is reliable, easy to operate, and efficient. A self-propelled push mower is a popular choice for small yards. If you’re mowing larger properties or commercial properties, consider investing in a riding mower or a zero-turn mower. Other essentials include safety gear like gloves, eye protection, earplugs, and sturdy shoes.
2. Stay Organized
It’s essential to stay organized with any business, no matter how small. You need to keep track of expenses, profits, and customer data. You can create a spreadsheet or use an accounting software program like QuickBooks. It’s also important to have a system in place for scheduling appointments, providing estimates, and invoicing customers. Consider using a scheduling app or software like Jobber, which can help you manage your business from your smartphone.
3. Marketing Your Business
Marketing your lawn mowing business is crucial. Start by telling your friends and family about your new venture. You can also create flyers and posters to hang around town or offer a referral bonus to current clients who refer new customers. Social media can be a powerful tool for marketing. Create a Facebook page, Instagram account or Twitter account and share photos and videos of your work. Take advantage of local directories and review sites like Yelp, Angie’s List or HomeAdvisor.
4. Pricing Your Services
Pricing is an essential aspect of any business. You want to ensure your prices are competitive but also cover your expenses and provide a profit. A good rule of thumb is to charge an hourly rate between $50 and $75 per hour, depending on the size of the property, condition of the lawn, and the type of equipment you’re using. You can also offer package deals, such as weekly or bi-weekly mowing services.
5. Building Relationships with Customers
Building relationships with customers is an important part of any service-based business. You want to provide excellent customer service and exceed their expectations. This means arriving on time, doing a thorough job, and being friendly and approachable. You can also offer extra services like edging, weeding, and trimming bushes. A happy customer is more likely to refer you to their friends and family.
6. Expanding Your Services
If you want to grow your business, consider expanding your services. This can include landscaping, snow removal or clean up work. Adding additional services can help you stay busy during the slow season and increase your profits. However, make sure you have the necessary equipment, knowledge, and experience before offering new services.
7. Staying Safe
Mowing lawns can be a dangerous job if proper precautions aren’t taken. You should always wear protective gear, including gloves, eye protection, and earplugs. You should also be aware of your surroundings, avoiding obstacles like rocks, tree roots or uneven terrain. Keep children and pets away from the work area, and never remove safety features like guards or shields on mowers.
In conclusion, mowing lawns can be a profitable business if you approach it with the right mindset and strategy. By staying organized, pricing your services appropriately, providing excellent customer service, and taking necessary safety precautions, you can build a thriving lawn mowing business.